With almost a decade of e-commerce and fashion retail experience behind her, Zoe is a finance and operations specialist within high-growth digital platforms. She is currently Director at Depop, an international ‘social shopping’ app that is hugely popular with Generation Z, with over 8 million users.
Zoe’s focus is scaling business operations and leading multi-team projects to accelerate growth, coupled with strong internal governance and efficiency.
During her time at Depop, the company has grown by 300% and raised $23 million in funding.
A trained chartered accountant, Zoe has strong financial foundations. She started as a tax technology consultant at Deloitte before moving in-house for Tesco Clothing Online – a high-growth area of the business where Zoe supported the rollout of a new international retail platform and a multichannel proposition. Expanding into offline retail, Zoe became a business partner for Franchise Clothing, providing cross-functional support across 150 standalone retail stores and 18 international JV partners.
Zoe is also a fashion and beauty journalist for ELLE and Yahoo!Style – producing written, video and social media content for the digital websites. She works closely with organisations like the ICAEW to support and develop young entrepreneurs and school leavers.