A big welcome to our new Broadcast & Brand Partnerships Agent, Inayah Inam
We are delighted to extend a warm welcome to Inayah Inam, who joins Northbank as Broadcast & Brand Partnerships Agent.
Inayah is responsible for identifying and executing brand partnership opportunities for our clients, as well as securing TV and radio interviews, podcast appearances, magazine pieces and podcast sponsorship.
She brings extensive experience of brand marketing, client relations, business development, partnerships, event planning and on-site production (both documentaries and commercials) to the team.
Northbank CEO Diane Banks says: ‘In an age when brands and corporates are getting ever-more creative with their campaigns, with personalities and experts featuring prominently, brand partnerships is one of the fastest-growing areas of our business. Inayah brings a wealth of energy and ideas, as well as an A1 contacts book. Her acute awareness of current trends also makes her best-placed to secure media interviews for our clients.’
Inayah Inam says: ‘I am always humbled and blown away by the power of online creators who wear so many hats and continue to push the boundaries of what brand to consumer relationships can look. It hard to overstate how much consumer behaviour has changed over the past decade, and that’s due in large part to the innovation within the creator ecosystem. I am overjoyed to be representing our clients and looking forward to pushing the boundaries of what brand-creator relationships might look like.’
For more information on working with us, please get in touch.